![]() ![]() That said, if you don't see any loose beads, then take a dry toothbrush and begin lifting up any dirt. Upon stepping through the entry, visitors are greeted by Rexy, a 12-foot Tyrannosaurus rex sculpture crafted entirely out of Coach leather goods by artist Billie Achilleos.If you have a very old bag that is in a weaken state I would suggest looking for a professional to dry clean your purse. Subway tiles, pendant lights, and an open elevator system are all evocative of popular styles at the time of Coach's founding.Ĭustomers enter the store under a double-height ceiling, where a winding mechanical conveyor belt rotates vintage and current products through the air above, emphasizing the space's height and surrounding the eye in Coach. Luxe natural materials like leather and shearling are used throughout the store, recalling many of Coach's designs in one room on the third floor, a pair of shearling-upholstered Arne Jacobsen Swan chairs echo the furry lining and trim of a line of boots on the shelves behind them. Such inspiration is evident in more subtle ways. Vintage handbags from the archives are displayed on shelves throughout, and in the customization shop on the second floor they've been outfitted with hand-cut appliqués, adding a fresh twist to storied silhouettes. The store also invokes Coach's history and celebrates its iconic designs. ![]() ![]() "It's a truly American story, founded in American values of inclusivity, optimism, and hard work meeting opportunity to make dreams come true." Such a message was especially poignant as the hordes of protesters, news crews, and police officers surrounding nearby Trump Tower were visible through the store's windows, and Luis's remarks drew a rousing round of applause. "This has been a story 75 years in the making," said Coach CEO Victor Luis at the store opening this week. ![]() The store's design is a collaboration between Coach's executive creative director, Stuart Vevers, and designer Bill Sofield, of New York–based Studio Sofield. The company's first global flagship, Coach House occupies 20,000 square feet on four floors, encompassing chic displays for the brand's clothing and leather goods as well as several custom art installations, an in-house customization workshop, monogram station, and made-to-order desk. It's no easy feat to conceive a store that will stand out along the country's most impressive shopping street, but with the opening of Coach House on New York's Fifth Avenue, the American brand has done just that. ![]()
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